As of January 2009 under the authority of CNNIC statistics Statistics the number of Chinese Internet users has reached as many as 300 million , ranking the highest in the world , and still in high-speed growth until now has close to 500 million , according to incomplete statistics . With the growing Internet users , as users rely on the Internet and growing maturity of China's current site has long been unable to meet their needs , especially in the local site this piece , it can be said is still tending the initial stage, Through various surveys and found that the dependence of local websites for Internet users is much higher than other sites because of local websites for Internet users to its authenticity , practicality , sense of belonging , and many other aspects of other sites can not be done .

At present local portals mainly by the following four kinds of forms:

1 , the official CP

Harbor site is the most common form of existence of local portals , are generally organized by the government or the telecommunications part of the official nature and the funds are their main advantages . Most sites are used for various types of livelihood Harbor release of information , policies and regulations of the publicity , this is the purpose of information ports around the building , so the basic content of all information used in the form , precisely because it leads to Harbor site in the "local portal " on the disadvantage is clear: the lack of real-time , interactive , effectiveness , lack of commercial, entertainment, features a lack of innovation and creativity , etc. , simply can not meet the needs of users .

Competition risk factors : general reasons : Harbor Network obvious disadvantage

2 , individual grass-roots website

This is a group of individuals from the student population -based owners , often have some basic site construction technology , they are free to download from the source station source or low cost yuan ( generally tens to thousands of dollars) from the source code traders ( hackers steal from other sites and then resell the people) to buy a hand is often called the "× × portal complete error-free version " of the class source code, and then make some changes themselves , upload it to tie the domain name space , such a "A certain region's largest portal , " was born.

Most owners of these roots no money , no experience , no technical support , all depend on your spare time to complete the manufacture of the "local portal " is usually no plan, no content , no order, no promotion, no flow, Often a program error if they can not solve the problem can lead to site died . Often been able to find them is because when Shuru be certain when the search portal 's到, who constitute the only such site in the gaps in their local Zanshi advantage of a slightly competitive rivals but there basically on Without any living space . If you use a phrase such sites, that is, " to have to rush to much haste . "

Competition risk factors : low ground : the conditions do not constitute a portal , so do not pose a threat to any conditions

3 , joining the sub-station

It is very hot in the form of a few years ago , when almost all the major sites recruit local joining operator. But as time passes , these local operators have found that profit is already out of reach for them , they not only put a lot of human and financial resources to do the publicity , the high initial fee paid every year , but promised that "promoting Support, operational support, channel support ... "is just some word games. At the same time the terminus of the ALEXA ranking , the amount of information , but the increasing amount of members ...

Some Internet analysts in the eyes of view, " joined the sub-station , a local CEO " is a terminal double-edged sword strategy , because it not only makes its local branding spread rapidly , so that they can be in front of investors Big show off , and yet every year the cost to join earn huge profits as an important one way . There is also not difficult to find a pattern : some large cities are their own operations ( must not let opportunities outsider field ), are recruited to join their operations simply can not reach the small city .

The reason to join most forms of local web sites to end in failure , traced to the fundamental : First, too much trust in franchisees , " brand " , when it is found that the actual operation of Internet users will not buy this account ; second is whether the model in the site And function of the above should be the terminus of the unity of control , not according to their needs , to change the facts of the local site . Busy discovered a large circle and everything is just for people to do the wedding dress ...

Competition risk factors : general reason : are completely unable to move forward binding mode of lead

4 , the strength of individuals or teams

People often say, 25-35 years of age to success in life 's golden years , operators of these sites are basically concentrated in the age of this stage, given their maturity , social experience , contacts and capital base , without losing the Passion . Some of them only 1-2 individuals , some larger number of teams , they are well aware of before in Jianzhan local Internet Development of clear goals and direction of their own , through self-developed web site or direct purchase genuine professional website system Build website platform , they are very clearly aware that more time should be operating on the site rather than technical . To good use all the resources around them to develop sites that can be quickly Jianli Qi site content and conduct site promotion, website development and growth as the progressive integration into commercial operation , making step by step to profits !

The crowd set up a place they are often time- portal development and a variety of capital accumulation , both in the formation of a strong local influence, is the strongest competitors of similar sites , but this type of site is currently only in the country There is very little area , so would like to operate the local portals friends do not need to worry .

Competition risk factor : more suggestions: Although the opponents should not be overlooked , but the defeat or the coexistence of two strong it is possible to fully understand the opponent to make their own characteristics and advantages

Portal for more than four local situation , "the rich gateway " to join the local network launched its own portal to join philosophy: Free and open adhere to the core , interactive entertainment -based framework as a template web2.0 website ; reject the traditional join points 2 domain forms , all local operators all use an independent domain name, truly independently owned . Also in the editorial content of maintenance, operating from the headquarters of the professional editorial team to assist local operators to complete , so that operators do not have a professional website content maintenance to worry , you can concentrate on business. More importantly , we are a young team of passionate entrepreneurs , as well as from around the country to join the operator to communicate and discuss with everyone , share operational experience to share business ideas . As long as you join us, start on the road , you will no longer be by himself , but many cherished dream of the young people start to learn from each other progress , and we work together to promote and develop the local portal to join the market .

Let us work together : cooperation, win-win situation , the rich world !